Caitlin Kaluza Jeansonne Curriculum Vitae CV



Work Experience

2014-Present MMI Agency
Social Media Strategist, Public Relations
Digital Public Relations/Social Media
Houston, TX
2012-2014 Tendenci (formerly Schipul)
Manager, Marketing/Communications
Houston, TX
2011-2012 Schipul – The Web Marketing Company
Manager, Search Engine Marketing
Houston, TX
2009-2011 Schipul – The Web Marketing Company
Project Manager & Social Media Consultant
Houston, TX
2007-2009 RD2 Inc.
User Experience Analyst
Strategy lead on the re-launch of Southwest Airlines’ blog “Nuts About Southwest” – which was named Best Corporate Blog by Platinum PR awards for 2008 & 2009
Dallas, TX
 2005-2007 RD2 Inc.
Blog Consultant/ Intern
 Dallas, TX



Texas A&M University
Class of 2007
B.B.A. Marketing
Minor Classical Studies
International Business Certificate
College Station, TX




Blog Posts

Some of my favorite blog posts I’ve written for work:

Public Speaking

You can find me public speaking on topics such as Search Engine Marketing, Web Analytics, Social Media, and Web Marketing.

Recent Public Speaking Engagements Include:

  • Wearable Technology + Social Media
    Pubcon Las Vegas
    October 2015 | Slideshare Presentation
  • Guest Lecturer: “Public Relations and Alternative Media”
    Texas A&M University Mays School of Business
    June 2015, September 2015
  • Community Manager Hangout
    #CMGRHangout presents: Managing Passionate Communities
    August 2014 | Video Recording
  • Using Social Media for Social Causes
    Hashoo Foundation Volunteer Meetup, Houston TX
    September 2013 | Slideshare Presentation
  • Trends in Association Communication Technology
    Association of Chamber of Commerce Executives National Conference, Oklahoma City OK
    July 2013 | Slideshare Presentation | Audio Recording + Slides
  • Level Up Your Online Fundraising, Understanding the Psychology of What Makes People Donate
    NTEN Nonprofit Technology Conference, Minneapolis MN
    April 2013 | Slideshare Presentation
  • Injecting FUN Into Your NonProfit Content Marketing!
    NetSquared Houston
    February 2013 | Slideshare Presentation
  • Lessons in Website Management for PR Pros
    Public Relations Society of America PRSA Southeast District Conference, Chattanooga TN
    September 2012 | Slideshare Presentation
  • SEO Metrics in the Real World – Are You Measuring What Matters?
    Public Relations Society of America PRSA Sunshine District Conference, Tampa Bay FL
    June 2012 | Slideshare Presentation
  • Lessons in Website Management for PR Pros
    Public Relations Society of America PRSA Southwest District Conference, Tulsa OK
    April 2012 | Slideshare Presentation
  • 2012 New Year’s Resolutions Your Website Wants You to Make
    Texas Medical Center PR Council Quarterly Meeting, Houston TX
    January 2012 | Slideshare Presentation
  • SEO Content Strategy for 2012 & Beyond
    Little Rock Chapter of the American Advertising Federation, Little Rock AK
    January 2012 | Slideshare Presentation
  • The Building Blocks of Digital Advertising
    AMA Houston Nonprofit Special Interst Group Panel
    October 2011 | Event Details
  • Optimize your Content: SEO Your Stuff
    SchipulCon 2011 – The Web Marketing Conference
    October 2011 | Slideshare Presentation
  • Metrics in the Real World: Are You Counting What Really Matters?
    SchipulCon 2011 – The Web Marketing Conference
    October 2011 | Slideshare Presentation
  • Spiders, Bots & Crawlers — Oh My! A PR Professional’s Guide to Search Engine Optimization
    PRSA Tampa (Public Relations Society of America)
    September 2011 | Slideshare Presentation

  • Get Discovered: Optimizing Tools to Enhance Your Web Presence
    Spacetaker ARC Workshops for Artists & Arts Organizations
    July 2011 | Slideshare Presentation
  • Introduction to Search Engine Optimization
    Houston Association of Proposal Management Professionals monthly meeting
    June 2011 | Slideshare Presentation
  • Intro to Google Analytics: Using Google Analytics to make Business Decisions
    CultureMap Connect
    May 2011 | Slideshare Presentation
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