Adventures in Aggieland with the TAMU AAF chapter
Yesterday I had the privilege of presenting to the Texas A&M Chapter of the American Advertising Federation, thanks to my dear friend Andrew Haynes. I had a blast – I LOVE interacting with students – and I think they enjoyed it as well. Below is my presentation I gave – on me, what I do with my degree, and some tips on getting into web for interested students.
Presentation to Texas A&M’s AAF chapter – Using my Marketing Degree
Probably the most actionable slide is the one of suggestions for if you are interested in Web. The bottom line is the way I learn best is to get in and do it – so my advice is to take in as much information as possible, and volunteer to get involved at every opportunity!
Tips for students interested in web -
1. Read
- Groundswell – check out the Groundswell blog at http://blog.groundswell.com
- The Facebook Marketing Bible – a downloadable PDF
- Twitterville – http://twitterville.com
2. Start using these tools
- To build your personal brand
- Volunteer to start a Twitter account and Fan Page for an organization
3. Learn
- Attend Conferences – student tickets are typically inexpensive
- Lynda.com
- Free webinars – http://schipul.com/en/cev/cmon (previously recorded at vimeo.com/schipul)
4. Follow the trends
- Read blogs like Mashable, Inside Facebook, local companies like Schipul (sorry, I had to plug our blog because I love it!)
- Follow people in the field (beware of social media “experts”)
5. Remember that being young can be an advantage in this field
Thanks and Gig ‘em!
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